Area Sales Manager Job Description Template
The Area Sales Manager is responsible for managing a team of salespeople in a defined geographic area. The Area Sales Manager is responsible for achieving sales targets and objectives within the assigned area. The Area Sales Manager must maintain good relationships with customers and clients within the assigned area. The Area Sales Manager must also develop and implement strategies to increase sales and market share within the assigned area.
Area Sales Manager Job Responsibilities
- Achieve growth and hit sales targets by successfully managing the sales team
- Design and implement a strategic business plan that expands the company’s customer base and ensure it’s strong presence
- Own recruiting, objectives setting, coaching and performance monitoring of sales representatives
- Build and promote strong, longlasting customer relationships by partnering with them and understanding their needs
- Present sales, revenue and expenses reports and realistic plans to the board of directors
- Identify emerging markets and market shifts while being fully aware of new products/services and competition status
Objectives
- To increase sales in the assigned territory
- To develop and implement strategies to boost sales
- To create and maintain relationships with key customers in the territory
- To monitor competitor activity and keep upto-date on market trends
- To prepare reports on sales activity and submit to upper management
- To train and manage a team of sales representatives
Area Sales Manager Job Skills & Qualifications Needed
- Proven sales experience, preferably in the FMCG industry
- Strong communication and negotiation skills
- Excellent organisation and time management skills
- Able to work independently and as part of a team
- Valid driving licence